Case Study - Donaldson Australasia
APPA GOLD Award Winner – Distributor/Supplier Collaboration – 2019
Client’s Objective
Create a customised set of POS merchandise kits that would raise brand awareness and be tiered to reward different levels of distributors. The product range would span more than 35 different custom items which needed to be kitted into four packages.
Challenge
Find a supplier with a full end-to-end solution to manage the design, production, online ordering, warehousing, and distribution. Achieve 100% brand consistency, particularly matching the corporate blue and intricate artwork across every product.
Results
Delivered significant cost savings – on time and under budget. Zero error rate. Exceeded client’s expectations across all aspects of design, packaging, brand awareness improvements, and logistics.
